Millward Brown

Known as one of the world’s leading research agencies, Millward Brown is an expert in effective advertising, marketing communications, media and brand equity research. The company uses an integrated suite of validated research solutions- both qualitative and quantitative- to help their clients build strong brands and services. Millward is passionate about helping clients build their brands, and they work with 90% of the world’s leading brands. The company focuses on key areas including: Brand Strategy, Creative Development, Channel Optimization and Brand Performance. In their team they have some of the most talented market researchers, consultants, storytellers and neuroscience experts in the industry. Millward Brown understands the importance of both global and local focus; this is why they have 82 offices situated in 52 countries of the world. Their additional practices include Millward Brown’s Global Media Practice; The Neuroscience Practice; Millward Brown Optimor; Dynamic Logic; and Firefly Millward Brown.