I have extensive media strategy and business unit lead experience in financial services, telecommunications, FMCG, automotive, alcohol and media categories. I also headed up the marketing, research and strategy portfolio for a media owner where I developed business and sales strategies and managed the output of creative, media, PR and research agencies. Together with a colleague I set up a networking association for communications freelancers to look at continuing professional development for people who are not on the regular agency roster for research updates and media developments.