My collective experience in marketing and communication spans more than 15 years. During this tenure, I’ve had the opportunity to launch successful brands and work across various business units on an array of blue-chip accounts, especially within the retail sector. My roles to date have given me a platform to immerse myself in all parts of the business – be it creative, production, strategy or commercial. This has allowed me to be agile and acquire a holistic understanding of marketing principles, which has been invaluable and key to my career development and success. Coming from a through-the-line, customer-led communications background, I recognise the importance of developing and executing a brand’s strategy with the consumer at its core. Being a team player, having a meticulous nature and the ability to multi-task has always stood me in good stead, but it is my strong work ethic that I am most proud of. My client service-led experience coupled with invaluable insights gleaned from working across diverse brands, will certainly add value to your brand.