Naomi Paul-Bütow is – apart from an passionate Entrepreneur and the Mommy of Mommy Mall SA – a marketing consultant and strategist. She’s the founder of Market Tree Consultancy and co-founder of an online marketing agency called Lift Marketing. Naomi provides a strategic planning service for individual business owners, as well as group training on topics such as marketing, branding, customer relationship management and market research. In 2014, Naomi founded Mommy Mall SA. This initiative is the first Mom-to-mom peer-to-peer online platform in South Africa. It is truly pioneering. Since it’s launch, Mommy Mall SA has seen a member growth of over 63 000 economically active women who joined in the commercial concept.