Dynamic and results-oriented marketing leader with 18 years of experience driving business growth in both B2B and B2C environments within global corporations. Proven expertise in developing and executing comprehensive branding and marketing strategies to enhance market presence. Adept at crafting and implementing innovative go-to-market strategies, leveraging analytical skills to boost brand awareness, customer engagement, and revenue growth. Successfully managed cross-functional global teams in complex matrix organizations, building marketing departments from the ground up and leading them to achieve sustainable impact and growth. Renowned for strategic vision, creative problem-solving, and fostering a collaborative internal culture.