Experienced Advocate and Evangelist for the Prudent application of Technology, Data and Research capabilities that been purposely interwoven in Business Strategy. I have, for 18 years in various business technology and strategy enablement roles, in a career spanning Manufacturing; Corporate and Investment Banking; Retail Banking; and Insurance and Asset Management, consistently played a key role in the achievement of business outcomes by contributing to the designing, building and deployment of IT and Data capabilities, outside in, from the perspective of the end user or Customer. I enjoy studying History, Research and understanding the Context, Purpose and Anatomy of organizations, pursuant to imagining a Future that is more sustainable and reverse Engineering it to what we need to do now, to achieve it!