My Name is Thobeka Ntuli. I am 21 years of age. I finished my Matric 2020, took a gab year to find myself, while in the gap year I worked at a small, local water shop. I multitasked roles, was a sales person and sometimes did admin work. Since the water shop supplied just the community with purified water. We took content and would advertise the work we did, this draw clients from not just our locals but far. That’s when I realised the power of content and social media. I stopped working after applying and getting admitted and I got approached by a small skin care brand that had been in business for quite some time but could not reach their sales target every year. I received PR and started creating content it took two of my videos to have 3 of their products sold out and only 3 months of working with them for them to reach new clients and reach their year target. I then went on to try start a business of my own which is how I acquired the necessary skills needed to become a digital marketer, although I’m not certified but I strongly believe I can take any small business or business in general to great heights.